The Answer is Blowing in The Wind

Sirocco is proud to be partnering with Meet Sleep Cycle to deliver a networking forum experience with Sustainability at its core, showcasing the future of responsible b2b events.

A quiet Meetings industry revolution is under way. Agencies and the brands they serve now recognise the need to measure and manage environmental impacts of conferences, incentive travel, teambuilding and all types of delegate-driven events. In a world of changing expectations, tighter regulation and an increasingly unpredictable climate, Sustainability is no longer an option and fast becoming the framework that will determine which businesses succeed and which fail. Courageous companies will thrive by giving more than they take.

We are under no illusion on the scale of challenge. From flights and venue-selection, to catering and logistics, reducing our impact within squeezed budgets can feel like an impossible task – especially with little control over the carbon-heavy cost of flying. Having delivered sustainability strategies for organisations the world over, Sirocco’s team understands both the opportunities and challenges that come with the more sustainable path. Courageous leadership is imperative, it’s time to accelerate efforts, improve education and drive real-world action.

Sirocco will play a key role in the inaugural edition of Meet Sleep Cycle in Slovenia, bringing together like-minded leaders to showcase a more sustainable approach in a destination that punches way above its weight, for ‘Greener, Cleaner, Leaner’ business events that foster more productive business relationships.

Sirocco is already working with MSC and Slovenian partners to measure and reduce all impacts. We will transparently disclose the good, the bad and the ugly – identifying improvement areas, highlighting the biggest challenges to Net-Zero, while helping to introduce practical solutions as a value proposition between qualifying buyers and suppliers.

The Answer is Blowing in The Wind

Sustainability is not just about a few green gimmicks and fancy policies; it’s about challenging ourselves to deliver a lifelong approach that minimise our environmental impact at every stage, leaving a positive legacy for people, planet and all species. If you’re committed to owning all the social and environmental impacts your model creates and aim in turn, to develop opportunities for innovation, savings and a more humane, purpose-driven culture – then we’d love to talk.

The Sirocco mission is simple. We help organisations to thrive sustainably and build effective climate resilience. We work with businesses to develop long-term practice, turning carbon footprint to fingerprint, preparing for a future that will be moulded by our ever-changing climate. Services include: emissions and impact measurement, strategy development, climate risk management and executive coaching that turns researched theory into profitable practice.

Tim Higgins, Director – Sirocco